I met her few years back at a round table discussion. With bright big eyes and sharp features a young women wearing unique kind of jewelry could attract anyone with her presence. Later through her work I got to know Shaily more. Tahmina Khan Shaily, is a creative entrepreneur owning ‘Shoilee’ an online life style shop. Coming from a cultural family, her knack for creation and innovation was always appreciated.
2006, she began to design jewelry, outfits and accessories for herself. This inevitably led her to create women accessories and clothes for her friends, family and suddenly she was in the business! Her jewelry design has been inspired by traditional designs, ethnic culture, tribal art, retro and contemporary style. From the paintings of Picasso to poetries of Tagore to our very own famed designer Bibi Russel, many has inspired her to design to portray the perfect synchronization of beauty and style which are the quality of being powerfully and mysteriously attractive.
Being a passionate jewelry designer, she has introduced Shoilee, an online store of beautiful jewelry collections of ethnic and tribal styled necklaces, earrings, rings, bracelets, waist accessories, dresses, apparels, etc. The striking raw materials of these jewelries are imported from China, Bhutan, Nepal and different parts of the world but the designs also include local beads.
She has taken part in many fairs and recently won the Best Handicraft Stall at Bailey road from the fair organized by Army Officers Club in October 2014.
She has been in the steering committee for upcoming fair “Uddyog” organized at The Westin where she will showcase her spring-summer series called ‘Spondon’ which concentrates on colours which are basic, cuts which are trendy and designs inspired from nature. Spondon invigorates trends which are rare in Bangladesh; jewelry subtly showing how we can replace conventional gold, silver and pearl and embrace this unconventional yet elegant jewelry in our daily life.
Shoilee operates through her exclusive online store www.shoilee.com
Photo: Shoilee